Mercadé-Melé, Pere, Sebastian Molinillo, Antonio Fernández-Morales, and Lucia Porcu. “CSR Activities and Consumer Loyalty: the Effect of the Type of Publicizing Medium”. Journal of Business Economics and Management 19, no. 3 (November 13, 2018): 431-455. Accessed November 23, 2024. https://bme.vgtu.lt/index.php/JBEM/article/view/5203.